The KickoffLabs blog
Tactics for growing your audience with giveaways, sweepstakes, waitlists, and referral programs, from the team behind 100M+ leads.
Recent posts
The Best Darn Customer Support Tools for Startups
We’re fanatical about customer support. It’s one of our differentiators. So this is not a choice we’ve taken lightly. We’ve...
Why startups should never be your target market
I have a confession. I love our customers but, in general, I hate startups. You shouldn’t start, join, or try...
Viral Monkeys Escape Lab! We’ve added MailChimp Support.
I can’t believe how many of you told us you wanted this little monkey butler to delivery your emails. It’s...
Yo! Potato is one stop food ordering…
It’s Groupon for… Oh wait, it’s not. (Sorry, I see a lot of those.) It’s a business that might make...
Get inspired by friends, trends, & well-dressed strangers.
TrendLend brings them all together into one fashion community.
Winner of last weeks A/B test: The Macbook Air Home Page
You may recall that last week we were running an big A/B test on our home page. Well, the results...
Place your bets… the latest KickoffLabs A/B Testing
We just launched a dramatic A/B test on our home page.
9 Tips For Running an Online Design Contest
How do you run a successful online design contest?
10 things to be thankful for at a startup
It’s Thanksgiving in the US. That means reminding yourself of everything you have to be thankful for. Here a list...
Author using KickoffLabs to raise awareness about the lean movement in healthcare
Author Mark Graban is the latest customer to take us up on this offer. He is capturing info for a...
PayyMe is getting personal tracking personal payments and loans
Big banks can’t help anyone track personal loans and debts. They aren’t in it to help out your friends. That’s...
Get more customers with good landing page design
We like to think KickoffLabs excels at helping you design great looking landing pages. But we do let you have...
What does the KickoffLabs blog cover?
This is where we share everything we know about growing your audience with giveaways, sweepstakes, waitlists, and referral programs. We have been helping brands launch and scale viral campaigns since 2011, and we write about what actually works — not theory, not fluff, just tactics you can use today.
Whether you are a founder building pre-launch buzz, a marketer looking for higher conversion rates, or an e-commerce brand trying to turn one-time buyers into a referral engine, you will find something here. We cover launch strategies, landing page optimization, contest mechanics, email list growth, and the psychology behind why people share. We also break down real campaign examples so you can see exactly how others have pulled it off.
Expect honest takes on what drives results and what wastes your time. We have seen thousands of campaigns run through KickoffLabs, and we distill those lessons into posts you can actually act on.
Try KickoffLabs for free
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