Turn Giveaway Entries Into Useful Actions
Reward leads with points or bonus entries when they refer friends, answer a question, visit a product page, share your campaign, or complete another action that matters to you.
Reward leads with points or bonus entries when they refer friends, answer a question, visit a product page, share your campaign, or complete another action that matters to you.
Contest actions are optional tasks that give a lead points or bonus entries after signup. They help you turn a one-step giveaway into a campaign that drives referrals, collects useful lead data, and sends interested people toward your best content or products.
Choose from over 70 actions, including options for popular networks such as Facebook, Tiktok, X, and more.
We generate custom links for every lead that they can use to refer friends. We track who signs up with those links and automatically give them points or entries for every friend that signs up.
Award bonus points or entries when leads complete actions such as visiting a profile, viewing content, or sharing the campaign. Follow each platform's promotion and engagement rules.
Ask leads to enter their phone number, for example, in exchange for additional points or entries.
You can give leads points or entries in exchange for watching a product video, visiting a blog entry, or viewing a product page. Custom Actions allow you to define your own engagement goals to reward leads for.
Decide whether you need more qualified referrals, stronger social reach, better lead data, or visits to a key page. Do not add actions just to make the entry screen look busy.
A verified referral should usually be worth more than a simple page visit. Make the point values obvious so leads know which actions move them closer to a reward.
Review completed actions alongside referral and conversion data. Keep the tasks that attract the right people, and remove the ones that produce empty activity.
Pair actions with referral tracking, reward levels, or a leaderboard giveaway to show leads what their next action unlocks.
Easily award points for sharing the contest with friends, making a purchase, subscribing to a Spotify channel and more with KickoffLabs Actions.
Reward leads only when a referral results from a share on a social platform of your choosing.
Award points when a lead visits your business profile, views a post, shares the contest, or shares content via Facebook/Messenger.
Boost initial conversion by asking leads follow-up questions post sign-up for optional points.
Award points for visiting an X profile, sending a post, reposting a post, liking a post, or sharing the contest or content links.
Grow your Telegram community by awarding points to leads for joining your community, or sharing the contest or content links with friends on Telegram.
Grow your Threads community by awarding points to leads for visiting your Threads profile.
Increase subscribers by awarding points when a lead visits your channel, watches a video, subscribes, or uploads a video.
Boost engagement by awarding points to leads when they view a TikTok or visit your profile.
Award points when a lead sends an email, refers friends via email, or shares content links via email.
Award points to leads when they visit your Instagram profile, view a specific post, or upload a post.
Fund your Kickstarter faster by awarding points to leads who visit your campaign.
Award points to leads who visit your business profile, share the contest, or share content links on LinkedIn.
Award points to leads who visit your Pinterest profile or share the contest on Pinterest.
Award points to leads who vote for your project or visit your Product Hunt profile.
Award points to leads who visit your Reddit community, share the contest or content links on Reddit.
Reward points when leads send an SMS, share the contest or share content links via text.
Boost listeners by awarding leads points when they follow you or listen to a track on Spotify.
Tag and award points to leads who register for an account and more with the lead tag action.
Don't see an action you need? Award points for completing surveys and more with the custom HTML action.
Award points for uploading a file, snapping a pic, or uploading directly from Instagram!
Send leads on a scavenger hunt and reward them for locating the secret code!
KickoffLabs connects actions to the rest of your campaign: unique referral links, verified lead activity, points, reward levels, leaderboards, fraud controls, and follow-up. You can reward momentum without stitching together a spreadsheet and five tools.
Choose a campaign type
Check out interviews with users who have run successful viral marketing campaigns with KickoffLabs.
The great thing with KickoffLabs is that it let us set up the referral program before the app was ready.
I liked your guys'(KickoffLabs) the UI and then also the testimonials you had and then the features as well.
We got thousands of leads with the first part of the campaign on KickoffLabs.
Just a sample of the things you can get with KickoffLabs!
Launch faster with a 1:1 call, domain setup, video reviews, and design assistance, all valued at $250, included with our Enterprise plan.
Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it! Learn more.
Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts. Learn more.
We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs. Learn more.
Build something custom with our API, javascript library, webhooks to create custom integrations. Learn more.
Upload a set of unique coupon codes we can distribute on entry or at set reward levels.
Create signup links you can send via email to known leads or use to redirect people after taking a survey. Learn more.
Drive contest engagement by giving people additional actions to perform in exchange for even more entries. Learn more.
We've included a template that supports our campaign types out of box and make it easy to edit.
Create achievement levels that anyone can earn by sharing and taking contest actions. Learn more.
Get reports on contest conversion rate, actions, and how effective your referral program is without having to install external tracking scripts. Learn more.
Special contest actions where leads add their phone number or answer simple questions after signing up.
Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing! Learn more.
Customize the entry form to collect name, phone number, address, or any custom field you want.
Leads can get additional entries or points when they tell their friends with links we provide. Learn more.
Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases! Learn more.
Create dedicated landing pages for every audience without touching a single line of code in our drag and drop builder. Learn more.
Show people where they stand by adding a leaderboard to your giveaway. Learn more.
Randomly draw a winner in your giveaway where leads with more entries have better odds. Learn more.
Send emails after sign up or when they reach key activity thresholds to increase engagement.
Prevent fake contest entries and referrals from mucking up your contest. We've got tools to help with that. Learn more.
Easily collaborate with team members on campaigns by inviting them to your account. Learn more.
Test landing pages for your contest without losing conversions to a bad variation!
Collect verified phone numbers with SMS verification codes to ensure you're getting real leads. Learn more.
Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.
Tag, award points, and segment leads that take custom actions outside of KickoffLabs like taking a survey, downloading your app, or making a purchase.
A countdown for your campaign used on landing pages and your contest box.
Push leads to your email software, add lead analytics platforms, and connect to Facebook. Learn more.