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KickoffLabs for agencies

Unlock the power of viral marketing for your clients

Generate more leads for clients with viral giveaways, contests, and launch campaigns crafted for each brand. Duplicate campaigns in one click, draft campaigns quickly with AI, and manage multiple brands under one account.

Email our pre-sales and support team to learn more and ask questions.

KickoffLabs new campaign screen: pick a recipe, describe the campaign, and preview the draft pages and emails we'll create

Trusted by companies big and small

  • Microsoft
  • Web Summit
  • Glowforge
  • Blue Apron
  • Match
  • Betches
  • Nightfood
“I think we drove 30,000 signups just in one week alone! KickoffLabs lets us capitalize on virality, social behavior, and how you make something contagious.”
Rossa Shanks · Co-Founder, Great Little Places
Trusted. Experienced. Growing.

Results your clients can measure

See the customer showcase
Leads collected100MWe've helped collect over 100 million new leads for our customers.
Actions taken150MBrand engagements through social actions and referrals.
Viral boost50%The share of customer leads generated by KickoffLabs viral sharing.
More likely43%How much more likely visitors convert for clients when a friend referred them.
Walkers shortbread contest sharing page
Walkers shortbread giveaway signup page
Campaign templates

Over 20 proven viral marketing campaign templates for clients

Ready to supercharge lead generation for your clients? KickoffLabs makes you the hero that delivers measurable results. Create, launch, and manage viral giveaways, contests, and launch campaigns that drive leads and sales.

See all campaign types
Bonus entry giveaway

A giveaway drawing where participant odds improve as they earn points.

Proven by MailChimp
View demo Try it
Prelaunch waitlist

Leads move up a launch waiting list by telling friends and taking actions.

Proven by Robinhood
View demo Try it
Reward level giveaway

Participants unlock rewards as they earn points through referrals and actions.

Proven by Harry's
View demo Try it
Email opt-in bribes

Deliver a simple instant download in exchange for someone joining your email list.

Demo opt-in bribe
Newsletter referrals

Grow your subscriber base with a referral campaign.

Proven by Morning Brew on KickoffLabs
Learn more
Leaderboard giveaways

Participants move up the leaderboard as they earn points by referring friends or taking other social actions.

Proven by Jet
Demo leaderboard giveaway
Multiple brands, one account

Manage multiple brand campaigns under one account

Every campaign contains its own pages, popups, lead list, integrations, reports, and settings for each unique brand experience.

Seamless integrations from CRMs to website buildersWe know you're using a stack of tools to manage your clients' campaigns. KickoffLabs fits right in, integrating with your existing CRMs, Zapier, email platforms, and website builders, so leads flow smoothly from your giveaways.
One click copy winning campaignsCreated a winning campaign for one client? Take the same pages and settings into a new campaign in one click, swap some copy, and run it again for the next client.
Let our Giveaway AI do campaign spec workBased on proven templates, in minutes you get draft pages, popups, prize ideas, contest emails, images, and more, already customized for that client.
Stay compliant, stay secureNavigate data protection with ease. KickoffLabs keeps your campaigns compliant with global regulations like GDPR and CCPA, protecting you and your clients from data privacy concerns.
Support that understands agenciesWe're not just a platform, we're a partner. Our dedicated support team is here when you need them, with the insights and help to keep your campaigns running smoothly.
Where it runs

In a popup box, on landing pages, or pages you've built by hand for clients

Ready to integrate into your client sites in minutes. Run on client domains, add a popup to client sites, embed whole pages, or keep another page builder with our AnyForm script or API.

A hosted KickoffLabs giveaway landing page with a full-bleed coffee photo, the headline and an enter button

No code needed. Build the page in our editor and we host it, or publish to your own domain with SSL included. Browse page templates

Building pages for clients? About the landing page builder

More agency favorite features

Features to make your life easier that your clients will love

Team or client collaboration

Empower your team to manage campaigns, add your own designers, or invite clients with read only access to reports and new lead notifications.

About team accounts
KickoffLabs account team screen with a team member and their campaign access

Support multiple brands with ease

Add multiple client domains to your account and scale success by replicating high-performing campaigns across multiple brands without rebuilding from scratch.

About custom domains
KickoffLabs account domains screen with connected domains and their DNS status

Customizable lead scoring, tagging, and actions

Tailor engagement and scoring to your growth goals with over 70 built-in actions, create your own actions, and tag leads that complete custom events on your platform.

About contest actions
KickoffLabs actions screen with base scoring, bonus actions and a lead-facing preview

Export lead data and discover new influencers

Export your lead data, track referral progress, and get detailed reports on viral sharing, including who referred who, top influencers, and how many leads are coming from sharing.

About referral tracking
Secure by default for you and your clients

Giveaway campaigns with privacy and security built in

Advanced fraud protection for enterprises

Prevent fake contest entries and referrals from mucking up your campaign. Beyond our automated tools, we work with enterprise customers to identify and block additional bad actors.

Secure and private by default

You control your data and the PII collected, and we don't resell it. We are GDPR and CCPA compliant and offer a DPA for enterprise customers.

Two factor authentication

Protect account access with two factor authentication for team members.

Customers say nice things

Don't just take our word for it

Read more customer quotes
“And with KickoffLabs, I had a student recently get over 90% of people that came from an Instagram ad that then entered the contest. And that is humongous for your ad results.”
Derek VidellHost, Social Bamboo
“Why we decided to use KickoffLabs is because it has a lot of integrations”
Elias Felchlin & Stan van EykCo-founder, Grizzly
“We exceeded our subscriber goal, converting 30,487 new leads… while getting a ton of brand exposure in the process! 98% of people were referred by somebody else via the Viral Boost.”
Dana HollidayCo-Founder & Creative Director, SOLO Eyewear
Keep exploring

Discover more about KickoffLabs

Case studies

See real examples of how others just like you have succeeded.

Browse the showcase
Giveaway resources

Learn how to increase the traffic and conversions on your page.

Read the guides

Start free for your agency

You can start with a free account or email our team to learn more about agency campaign support.