AnyForm - Instantly turn existing landing pages into contest entry points.

Just add KickoffLabs AnyForm script and connect to your non-KickoffLabs pages.

Build your contest entry point with almost any other platform including Wix, Shopify, Unbounce, LeadPages, Instapage, WordPress, custom HTML designs, or many others.

Example Anyform to capture leads virally.

Use your own designs to capture leads virally

If you already have a landing page with an existing form, are building your own custom site, or you downloaded a template… You can easily connect it to KickoffLabs by simply adding a script that we write for you.

KickoffLabs AnyForm is a script you can drop onto any existing page or custom website that turns it into a high performance, viral lead capture machine.

It’s perfect for anyone that wants to tap into KickoffLabs for the email capture, social referral tracking, analytics, automated email replies, and viral thank you pages. All you need is an existing page with a form that hasn’t been connected to anything yet.

Example of anyform widget thank you pop up

Fully integrated with KickoffLabs powerful lead generation tools

Easy install on your custom landing page designs and 3rd party templates, simply copy-and-paste a few lines of JavaScript code.

Work with existing form designs – developer & designer friendly.

Capture email addresses & other form data – collect additional form fields such as first or last name, telephone number, & more.

Generate referral tracking links – each signup gets their own unique social referral link they can share with friends.

Send automatic responses from your campaign – email new signups a thank you message which can include share buttons, images & downloadable goods.

Add a KickoffLabs Bounce exit intent widget, with no additional code! – to capture leads before they abandon your site.

Viral Sign up Landing Page

Link to thank you pages for a viral signup experience

After people sign up on your form, they will see a simple confirmation message with social share links.

You could also redirect leads to a dedicated KickoffLabs thank you page – complete with social referrals, and reward levels!

Example of anyform widget viral thank you page

Anyform for Instapage

If Instapage is your landing page builder of choice, connect KickoffLab's anyform in order to unlock features that will help you do better marketing.

Learn More

Connect KickoffLabs to your Instapage for a viral boost

Anyform for Unbounce

If Unbounce is your landing page builder of choice, connect KickoffLab's anyform in order to unlock features that will help you do better marketing.

Learn More

Connect KickoffLabs to your Unbounce page for a viral boost

See Real Success!

Check out interviews with users who have run successful viral marketing campaigns with KickoffLabs.

Big Island Coffee Roasters

What was the best part about using KickoffLabs? The engagement.

Kelleigh Stewart


Another thing, cool thing about KickoffLabs is it sort of lets you test out your marketing before actually driving a lot more marketing dollars to your campaign.

Luke Rafla-Yuan


Over 5 years, we slowly built our e-mail list to have about 25,000 leads. In a matter of one week, we doubled it through the assistance of KickoffLabs. It changed the game for our business.

Just a sample of the things you can get with KickoffLabs!

Features and Support to Grow Your Business

Pro onboarding

Professional Onboarding

Launch faster with a 1:1 call, domain setup, video reviews, and design assistance, all valued at $250, included in business subscriptions

Team does it for you.

Done For You Campaigns

Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it! Learn more.

Agency lead generation

Agency Account Support

Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts. Learn more.

Contest platform that scales

Campaigns that Scale

We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs. Learn more.

Viral lead generation platform

Platform APIs and Script Library

Build something custom with our API, javascript library, webhooks to create custom integrations. Learn more.

Coupon code distribution.

Coupon Code Distribution

Upload a set of unique coupon codes we can distribute on entry or at set reward levels.

Instant signup

Instant Signup Links

Create signup links you can send via email to known leads or use to redirect people after taking a survey. Learn more.

Contest actions.

Contest Actions

Drive contest engagement by giving people additional actions to perform in exchange for even more entries. Learn more.

It's all legal rules.

Giveaway Rules Template

We've included a template that supports our campaign types out of box and make it easy to edit.

milestone reward image

Reward Level Milestones

Create achievement levels that anyone can earn by sharing and taking contest actions. Learn more.



Get reports on contest conversion rate, actions, and how effective your referral program is without having to install external tracking scripts. Learn more.

Form actions to ask questions post signup.

Post Signup Questions

Special contest actions where leads add their phone number or answer simple questions after signing up.

Custom landing page domains

Custom Domains

Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing! Learn more.

Lead generation form builder

Form Builder

Customize the entry form to collect name, phone number, address, or any custom field you want.


Referrals Made Easy

Leads can get additional entries or points when they tell their friends with links we provide. Learn more.

App download actions

Purchase Rewards

Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases! Learn more.

Drag and drop landing page builder

Landing Page Builder

Create dedicated landing pages for every audience without touching a single line of code in our drag and drop builder. Learn more.

leaderboard campaign symbol


Show people where they stand by adding a leaderboard to your giveaway. Learn more.

Pick a winner

Pick a Winner

Randomly draw a winner in your giveaway where leads with more entries have better odds. Learn more.



Send emails after sign up or when they reach key activity thresholds to increase engagement.

Learn more.

Fruad checks

Fraud Protection

Prevent fake contest entries and referrals from mucking up your contest. We've got tools to help with that. Learn more.

A team of chat people.

Team Accounts

Easily collaborate with team members on campaigns by inviting them to your account. Learn more.

ab testing

Smart A/B Testing

Test landing pages for your contest without losing conversions to a bad variation!

Lead phone number SMS verification.

SMS Verification

Collect verified phone numbers with SMS verification codes to ensure you're getting real leads. Learn more.

Lead generation with custom html and css

Custom CSS & HTML

Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.


Lead Tagging

Tag, award points, and segment leads that take custom actions outside of KickoffLabs like taking a survey, downloading your app, or making a purchase.

Giveawy Countdown timer


A countdown for your campaign used on landing pages and your contest box.

Lead Generation Campaign Integrations

Integrations Built In

Push leads to your email software, add lead analytics platforms, and connect to Facebook. Learn more.