The KickoffLabs Blog

Congratulations! You’re collecting email addresses for your product launch and maybe you’ve already got a waitlist page set up. Don’t stop now. One thing that’s good for, is communicating with your audience through email sequences. Email is a critical part of any successful product launch.

If you’re an established brand, you know that your audience is the lifeblood of your business. After all, any successful efforts made to grow your following will also allow you to grow your sales. Which is why referral programs can be so beneficial.

Would you believe us if we told you that giving stuff away for free is one of the best ways to increase your revenue. We know it sounds absurd, but it is true. In this post we will explore how a viral launch giveaway can help your revenue surge straight out of the gates. 

So, you want to run a contest. Giveaways and contests are a great way to make people aware of your business and to gain a host of new leads. With a giveaway, you are able to give people a sense of value while letting them compete for prizes.

Running an online giveaway is a great way for your business to boost engagement and attract new leads. Thanks to the large number of giveaway tools and platforms currently available, running a giveaway can be a fairly straightforward process. But with so many options, how do you know which one to use for your giveaway? Before you commit to a giveaway platform, here’s what you should look for:

These days, we’re all addicted to social media… and we all wonder about people that aren’t. But it’s not uncommon that I hear business owners engaged in social media, unable to see any traction outside a few fans here and a handful of comments there. For them, the benefit doesn’t outweigh the cost and they’re left demanding, “what’s the point?!” This is a valid sentiment and a fair question.

Contests are a great way to drive engagement with your business and expand your online presence. Popular contests require entrants to be following your social media profiles or tag you in a post to their followers. You can use sweepstakes entries to directly gather contact information such as emails or phone numbers for future marketing campaigns or promotions.

So you’ve decided to run a giveaway. That is great news! But if you aren’t sure what the next steps are from here, we have your back. With tons of great templates to help you create the perfect contest, you’ll be on your way to lead generation in no time. Here are our best tips for choosing the contest style for your project- plus a fun quiz to simplify the process even more.

Milestone rewards giveaways are contests that require your audience to hit certain milestones to gain rewards. Your visitors and followers provide their contact information and engage with your brand through participation to earn points that enable them to unlock rewards at specific milestones.

A product launch waitlist is a list of people who are interested in purchasing a product that is not currently available. People identify their interest in the product by signing up via email or phone number for the waitlist and potentially sharing the waitlist with friends. This can be used by businesses as a way to gauge consumer interest and demand.