viral giveaways - waitlists - milestone rewards - referral campaigns

Create and embed viral campaigns on any site in minutes.

Get 2X the leads of your standard opt-in forms with popular viral marketing campaigns running on your site without code. Add a waitlist to Webflow. Get referrals on Framer. Run giveaways on Squarespace. The combinations are endless.

Different popup box templates shown!

Try a viral waitlist embed...

A small list of the sites we support with embeds.

Turn your website builder into a viral lead generating machine.























Custom HTML

Custom HTML

Everything you need to run a viral campaign on your site.

From simple opt-in forms to fully featured viral giveaways...

Include a countdown for urgency

Change styles, end dates, and optionally stop new entries automatically after the end date.

Feature a hero image or video

It's easy to embed videos, images, and more onto your embedded campaign.

Customizable Forms

Add a phone number, first name, or create any custom form field.

Drive referrals

We generate unique referral links for everyone and track how many people they've added to your email list.

Learn more

Earn extra entries with actions

Get engagement by having leads earn extra points or entries in the campaign by taking a number of actions.

Learn more

Feature a Leaderboard

We score and rank participants in your campaign to spark a little competition.

Learn more

No technical skills required. Start from a popular template.

We make it simple to build and edit, no code, viral embeds for any site.

Drag and Drop Simplicity

Make the embed as simple or complex as needed by dragging and dropping your way to a viral boost.

Match Your Branding

Customize fonts, colors, and more to match your sites brand.

Set and Forget A/B Testing

You can A/B test your embed just like a full landing page using our smarter A/B testing that can automatically pick winning copy.

Reusable Components

Use campaign settings for actions, rewards, and timers across multiple embeds.

Embedded Giveaway Form Editor

But wait. There's more!

Get more leads for less $ with these included features in record time.

Pro onboarding

Professional Onboarding

Launch faster with a 1:1 call, domain setup, video reviews, and design assistance, all valued at $250, included in business subscriptions

Team does it for you.

Done For You Campaigns

Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it! Learn more.

Agency lead generation

Agency Account Support

Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts. Learn more.

Contest platform that scales

Campaigns that Scale

We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs. Learn more.

Viral lead generation platform

Platform APIs and Script Library

Build something custom with our API, javascript library, webhooks to create custom integrations. Learn more.

Coupon code distribution.

Coupon Code Distribution

Upload a set of unique coupon codes we can distribute on entry or at set reward levels.

Instant signup

Instant Signup Links

Create signup links you can send via email to known leads or use to redirect people after taking a survey. Learn more.

Contest actions.

Contest Actions

Drive contest engagement by giving people additional actions to perform in exchange for even more entries. Learn more.

It's all legal rules.

Giveaway Rules Template

We've included a template that supports our campaign types out of box and make it easy to edit.

milestone reward image

Reward Level Milestones

Create achievement levels that anyone can earn by sharing and taking contest actions. Learn more.



Get reports on contest conversion rate, actions, and how effective your referral program is without having to install external tracking scripts. Learn more.

Form actions to ask questions post signup.

Post Signup Questions

Special contest actions where leads add their phone number or answer simple questions after signing up.

Custom landing page domains

Custom Domains

Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing! Learn more.

Lead generation form builder

Form Builder

Customize the entry form to collect name, phone number, address, or any custom field you want.


Referrals Made Easy

Leads can get additional entries or points when they tell their friends with links we provide. Learn more.

App download actions

Purchase Rewards

Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases! Learn more.

Drag and drop landing page builder

Landing Page Builder

Create dedicated landing pages for every audience without touching a single line of code in our drag and drop builder. Learn more.

leaderboard campaign symbol


Show people where they stand by adding a leaderboard to your giveaway. Learn more.

Pick a winner

Pick a Winner

Randomly draw a winner in your giveaway where leads with more entries have better odds. Learn more.



Send emails after sign up or when they reach key activity thresholds to increase engagement.

Learn more.

Fruad checks

Fraud Protection

Prevent fake contest entries and referrals from mucking up your contest. We've got tools to help with that. Learn more.

A team of chat people.

Team Accounts

Easily collaborate with team members on campaigns by inviting them to your account. Learn more.

ab testing

Smart A/B Testing

Test landing pages for your contest without losing conversions to a bad variation!

Lead phone number SMS verification.

SMS Verification

Collect verified phone numbers with SMS verification codes to ensure you're getting real leads. Learn more.

Lead generation with custom html and css

Custom CSS & HTML

Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.


Lead Tagging

Tag, award points, and segment leads that take custom actions outside of KickoffLabs like taking a survey, downloading your app, or making a purchase.

Giveawy Countdown timer


A countdown for your campaign used on landing pages and your contest box.

Lead Generation Campaign Integrations

Integrations Built In

Push leads to your email software, add lead analytics platforms, and connect to Facebook. Learn more.