KickoffLabs gives every lead a unique referral link, connects new signups to the person who referred them, and keeps the results visible in your campaign reports.
Referral tracking connects each referred signup to the lead who shared your campaign. KickoffLabs creates a unique link for every lead, records visits and signups from that link, and gives you the data needed to award points, unlock rewards, rank a leaderboard, or measure word-of-mouth growth.
Make sharing simple. Each lead gets a personal referral URL they can copy into email, text, social posts, communities, or any channel where their audience already pays attention.
Combine share links with contest actions when you want to offer additional ways to earn points or entries.
See how many leads came from referral links, how many participants shared, which sources sent traffic, and how referred visits converted. That tells you whether your incentive is driving qualified signups or merely generating clicks.
Use the results to adjust your prize, message, reward levels, or leaderboard while the campaign is still running.
Open a lead record to see who referred that person and which leads they referred. This makes referral support, reward review, and suspicious-activity checks easier to handle.
For larger promotions, pair referral attribution with contest fraud detection before you approve winners or expensive rewards.
Your loudest participant is not always your best referrer. Identify the leads who bring in completed referrals, then reward the behavior that actually grows the campaign.
Referral tracking works across sweepstakes, launch waitlists, refer-a-friend programs, and newsletter referral campaigns.
After signup, the lead gets a personal share link. You can show it on the thank-you page and include it in follow-up email.
KickoffLabs attributes visits and completed signups to the original lead instead of counting a click as a finished referral.
Use verified referral progress to award points, unlock a milestone, move someone up a leaderboard, or trigger your own follow-up workflow.
A share is potential. A referred signup is growth. KickoffLabs keeps the link, attribution, lead record, reward progress, and reporting in one campaign so you can see what happened and act on it.
Check out interviews with users who have run successful viral marketing campaigns with KickoffLabs.
The cost of driving ads was better because our target audience was improved because of this (KickoffLabs) campaign.
But what was really appealing to me about KickoffLabs is that built in social share feature. None of the other ones at the time had that available.
Our campaign was very easy to set up, very easy to do it. And I believe we even had a call with you guys.
Just a sample of the things you can get with KickoffLabs!
Launch faster with a 1:1 call, domain setup, video reviews, and design assistance, all valued at $250, included with our Enterprise plan.
Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it! Learn more.
Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts. Learn more.
We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs. Learn more.
Build something custom with our API, javascript library, webhooks to create custom integrations. Learn more.
Upload a set of unique coupon codes we can distribute on entry or at set reward levels.
Create signup links you can send via email to known leads or use to redirect people after taking a survey. Learn more.
Drive contest engagement by giving people additional actions to perform in exchange for even more entries. Learn more.
We've included a template that supports our campaign types out of box and make it easy to edit.
Create achievement levels that anyone can earn by sharing and taking contest actions. Learn more.
Get reports on contest conversion rate, actions, and how effective your referral program is without having to install external tracking scripts. Learn more.
Special contest actions where leads add their phone number or answer simple questions after signing up.
Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing! Learn more.
Customize the entry form to collect name, phone number, address, or any custom field you want.
Leads can get additional entries or points when they tell their friends with links we provide. Learn more.
Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases! Learn more.
Create dedicated landing pages for every audience without touching a single line of code in our drag and drop builder. Learn more.
Show people where they stand by adding a leaderboard to your giveaway. Learn more.
Randomly draw a winner in your giveaway where leads with more entries have better odds. Learn more.
Send emails after sign up or when they reach key activity thresholds to increase engagement.
Prevent fake contest entries and referrals from mucking up your contest. We've got tools to help with that. Learn more.
Easily collaborate with team members on campaigns by inviting them to your account. Learn more.
Test landing pages for your contest without losing conversions to a bad variation!
Collect verified phone numbers with SMS verification codes to ensure you're getting real leads. Learn more.
Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.
Tag, award points, and segment leads that take custom actions outside of KickoffLabs like taking a survey, downloading your app, or making a purchase.
A countdown for your campaign used on landing pages and your contest box.
Push leads to your email software, add lead analytics platforms, and connect to Facebook. Learn more.