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KickoffLabs vs KingSumo

Comparing KickoffLabs to KingSumo

You've got options for your next marketing campaign. So what sets KickoffLabs apart from competition like KingSumo? Try it free today and learn more below.

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KickoffLabs campaign overview with signup stats, pages and forms, and the launch checklist
Quick answer

How is KickoffLabs different from KingSumo?

We've heard from a lot of customers who simply grew out of what KingSumo offers. They need more documentation, dedicated and customized contest pages, support for their agency, API integrations, team access, and more. Our goal is to help you create a campaign that goes viral with simpler, more flexible tools and support that feels like a trusted advisor before, during, and after each campaign.

Side by side

How KickoffLabs and KingSumo compare

See KickoffLabs pricing
Feature
KickoffLabs
KingSumo
Referral rewards
Rewards for referred purchasesTrack and reward people for referring friends who make purchases on Shopify.
Included
Tracks emails collected
Support
Personal 1:1 onboarding callEnterprise plan customers can schedule a call to get started and answer questions.
Included
Not included
Concierge custom domain setupHelp setting up your custom domain and installing scripts.
Included
Not included
Free feedback on demandKnow you're following best practices. We've been doing this since 2011 and we're always happy to lend our two cents.
Included
Not included
Done for You servicesWe get your campaign off the ground quickly so you can focus on your product and other marketing tasks. About Done for You
Included
Not included

Based on our own review of KingSumo's public plans when we wrote this comparison. Features and prices change, so check KingSumo's site for their current offer.

Why teams switch

You need more than KingSumo

KickoffLabs works for non-tech marketers and those with some tech expertise who want to work more directly with our viral boost APIs. We combine simplicity with flexible solutions for the most demanding brands.

KickoffLabs account team screen with a team member and their campaign access
Room to grow Documentation, dedicated and customized contest pages, support for your agency, API integrations, team access, and much more. About team accounts
A flexible page builder and AnyForm Build with our page builder, where you add, remove and restyle sections instead of working in a fixed layout, bring your own HTML, use our popups on your site, or keep another landing page builder you prefer. AnyForm turns any landing page into a KickoffLabs signup form or page, with total control over the look of your form. About AnyForm
Mix and match contest types Add a random prize to a reward level campaign with a leaderboard. Every reward is up to you, and we offer many types of campaigns. See campaign types
Boost sales with a Shopify purchase reward campaign KingSumo just tracks emails collected. We track and reward people for referring friends who make purchases, so every customer can become an affiliate. Email referral links to your existing customers, and they earn points or contest entries as they spend money or get friends to buy. About Shopify purchase rewards
SMS for text-based sharing and automatic replies People can enter with their phone number and opt in to text notifications from your business. Make your fans happier with entertaining contests, and collect more phone numbers as they share. About our SMS features
“Why we decided to use KickoffLabs is because it has a lot of integrations”
Elias Felchlin & Stan van Eyk · Co-founder, Grizzly

Get our help to create the ideal contest experience

Give your campaign a viral boost with a more complete setup, whether you've got a custom design, want to mix and match campaign types, turn customers into affiliates, or just want a pricing model that scales up and down with your needs.