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KickoffLabs vs UpViral

Comparing KickoffLabs to UpViral for contests and giveaways

You've got options for viral marketing campaigns. So what sets KickoffLabs apart from competition like UpViral? Simplicity, flexibility, scaling, and support.

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Quick answer

How is KickoffLabs different from UpViral?

Our goal is to help you create a campaign that goes viral with simpler tools that are more flexible, and support that feels like a trusted advisor before, during, and after each campaign. Any good technology can and will be copied, so we aim to provide the best overall experience for building a marketing campaign, and you pay for usage each month instead of past entries.

Side by side

How KickoffLabs and UpViral compare

See KickoffLabs pricing
Feature
KickoffLabs
UpViral
Referral rewards
Rewards for referred purchasesTrack and reward people for referring friends who make purchases on Shopify.
Included
Tracks emails collected
Support
Personal 1:1 onboarding callEnterprise plan customers can schedule a call to get started and answer questions.
Included
Not included
Concierge custom domain setupHelp setting up your custom domain and installing scripts.
Included
Not included
Free feedback on demandKnow you're following best practices. We've been doing this since 2011 and we're always happy to lend our two cents.
Included
Not included
Done for You servicesWe get your campaign off the ground quickly so you can focus on your product and other marketing tasks. About Done for You
Included
Not included

Based on our own review of UpViral's public plans when we wrote this comparison. Features and prices change, so check UpViral's site for their current offer.

Why teams switch

Unparalleled flexibility with a drag-and-drop contest builder and AnyForm

KickoffLabs works for non-tech marketers and those with some tech expertise who want to work more directly with our viral boost APIs. We combine simplicity with flexible solutions for the most demanding brands.

KickoffLabs page designer editing a post-signup page with a share URL, share buttons and reward levels
A drag-and-drop contest builder and AnyForm Build with our drag-and-drop contest page builder instead of fixed layouts, bring your own HTML, use our popups on your site, or keep another landing page builder you prefer. AnyForm turns any landing page into a KickoffLabs signup form or page, with total control over the look of your form. About AnyForm
Mix and match contest types Add a random prize to a reward level campaign with a leaderboard. Every reward is up to you, and we offer many types of campaigns. Learn more about the giveaway templates we support
Boost sales with a Shopify purchase reward campaign UpViral just tracks emails collected. We track and reward people for referring friends who make purchases, so every customer can become an affiliate. Email referral links to your existing customers, and they earn points or contest entries as they spend money or get friends to buy. About Shopify purchase rewards
Pay for usage each month instead of past entries Keep as many people in a competition stored in our service as you need. You only pay for the amount of traffic you send to your campaigns, so you can scale up and down throughout the year and save money. See pricing
SMS for text-based sharing and automatic replies People can enter with their phone number and opt in to text notifications from your business. Make your fans happier with entertaining contests, and collect more phone numbers as they share. About our SMS features
“Our launch got us 35,000 leads in 2 weeks with a 56.9% conversion rate! To add, 86.6% of leads were coming from KickoffLabs social referral mechanism. That means for every $1 spent we got roughly $1.86 worth of return out of that!”
Mike Madrid · Founder, Comfortable Boxers

Get our help to create the ideal contest experience

Give your campaign a viral boost with a more complete setup, whether you've got a custom design, want to mix and match campaign types, turn customers into affiliates, or just want a pricing model that scales up and down with your needs.

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