How do I improve my conversion rate and get more people sharing my landing pages?
Lauralee and Josh discuss tactics to improve the conversion rate and viral boost of your KickoffLabs landing page campaigns.
Always be learning as we share our own stories and interviews with successful startups and marketing experts.
Lauralee and Josh discuss tactics to improve the conversion rate and viral boost of your KickoffLabs landing page campaigns.
Solo Eyewear's co-founder explains how a KickoffLabs referral rewards program gathered 30,000+ leads with a 98% viral boost before Kickstarter.
Listener questions: how long a prelaunch should run, user surveys vs. waitlists, and how to drive traffic to your campaign without paid ads.
David was asked to raise $100,000 for a product that didn't exist yet, with a $5,000 marketing budget. Hear how his agency pulled it off.
Josh walks his son through the questions he'd ask anyone building a product landing page, using his summer project, the Lab Inventors Math Kit.
Learn from the founder of Great Little Place how they used KickoffLabs to gain a viral boost and successfully launch a new product for an existing company.
Josh and Scott discuss how KickoffLabs started, why they bootstrapped it, and how they balance business and personal life eight years in.
A former HelloFresh marketer ran a KickoffLabs prelaunch that gathered 18,000+ emails at a 50% conversion rate, with 65% coming from referrals.
Timmy Oh built a product to make gun ownership safer for families. Learn how they collected over 20,000 emails with KickoffLabs.
Go behind the scenes at KickoffLabs as we walk through our design process for some of the recent feature releases.
How to validate a startup on $20 a day: run cheap tests, do influencer marketing without a budget, and keep your email list engaged.
Metal Pay needed buzz for the Android version of its payments app. Learn how they collected over 60,000 emails with a KickoffLabs campaign.
Set up viral giveaways, sweepstakes, and product launches where fans earn points and rewards for referring friends.