KickoffLabs On Growth

Learn how Woof 'N Meow blew past their indigo launch, got almost 3k people into a private group about cat litter, and signed up over 10,000 people to their email list... before launch.

Learn how Blacksteel collected over 10,000 leads so far running a KickoffLabs campaign for the launch of their premium rewards credit card that's based on cash flow over credit score.

Learn how S'Wheat ran a successful KickoffLabs pre-launch and generated over 20k leads for their store launch with a minimal ad spend, micro-influencers, and KickoffLabs referrals!

Learn how Get The Fort ran a successful KickoffLabs pre-launch and generated over 3 million dollars for their Kickstarter launch!

This is the story of NoorKids and Amin Aaser. If you've ever wondered what it takes to turn a passion project into a thriving business, then this is a good one and you need to listen to it.

Kelleigh Stewart is amazing. Her coffee roasting business could have disappeared after the pandemic killed off the hotel wholesale and local retail business. Instead they went online, grew their fanbase, collected over 18,000 emails with a KickoffLabs giveaway, and have now grown business over 460% since the start of the year.

Luke Rafla-Yuan from Travlwear wrapped up a successful KickoffLabs campaign and launched their travel backpack for photographers on Inidgogo. They were successfully funded at 95 thousand dollars! In this episode you’ll learn how KickoffLabs helped them validate the business, how they ran a referral campaign by keeping the rewards simple, built a product they wanted to buy, what percentage of your ideal crowdfunding raise you should spend on marketing, and how you could use Facebook Messenger to answer questions from potential customers during your launch.

Learn how David used KickoffLabs to validate the Passfolio business and got over 16,000 people signed up on their wait list. With over 25,000 word of mouth views from KickoffLabs sharing to their campaign, you'll see why it was a success. You'll also learn why a new CS grad from Stanford made a hard right turn to go to law school instead of cashing straight in as an app developer after school.

Sharon shared specific tactics they've used to get there with KickoffLabs and without spending a dime of company money on advertising. You'll learn how they seeded their campaign in online discussions, targeting specific customers online, built a VIP Program, and motivated people to share their brand!

Zenus leveraged KickoffLabs, saved a ton of money, and has been able to focus on their core product instead of lead generation tools. With zero dollars spent on ads, the KickoffLabs campaign has collected over 25,000 email addresses at a 33% conversion rate, with a 60% viral boost. That means people are excited about Zenus, and they're telling their friends about it, using the KickoffLabs' referral links.

This episode is all about your questions. Today we answer whether or not you should try to restrict access by location or lead qualifications and if it's a good idea to announce weekly winners for your contest. If you have a question you'd like us to answer on the podcast you can email josh@kickofflabs.com.

Go behind the scenes as we deliver on a customer request for integration with Shopify. Learn how we validated the work what concerns we had building this feature.