Launch with a waiting list where every member gets a share link and moves up the queue for each friend who joins, so your launch-day list is built by the signups you already have. KickoffLabs no-code tools make it easy to set up Referral Waitlists on Shopify.
Because position is the cheapest reward you will ever offer. Every member sees where they stand, gets a personal share link, and moves up the queue for each friend who joins — the mechanic Robinhood used to collect roughly a million signups before launch.
You do not need a giveaway budget. Early access is the reward, so the people who share hardest are the people who actually want the product — not prize hunters who unsubscribe the day after the draw.
Members land on a status page showing their rank and how many referrals it takes to move up. Automatic emails fire when their position changes, which is what keeps them sharing past the first click.
Turn the queue into a public waitlist leaderboard, unlock perks with milestone rewards, or attach a launch-day prize with a waitlist giveaway.
Fraud detection catches self-referrals, duplicates, and disposable email domains before they affect a single rank, so the front of your list is genuinely your best advocates.
Open access from the top of the queue down. Your loudest referrers get in first, post about it, and pull the next wave in behind them — then sync the whole list to the tools you already send from.
We're flexible. Run it as a hosted landing page, an embedded widget or a popup, or connect a form you already have.
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
<div data-kol-snippet="embedpage" class="kol-embed-page-frame"
data-settings='{"pageID":"YOUR_PAGE_ID"}'></div>
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
No code needed. Build the page in our editor and we host it, or publish to your own domain with SSL included. Browse page templates
Let us be your partner. From concept through launch you can count on expert help, strategic advice, and dedicated support.
“I think we drove 30,000 signups just in one week alone! KickoffLabs lets us capitalize on virality, social behavior, and how you make something contagious.”
Rossa ShanksCo-Founder, Great Little Places
“We exceeded our subscriber goal, converting 30,487 new leads… while getting a ton of brand exposure in the process! 98% of people were referred by somebody else via the Viral Boost.”
Dana HollidayCo-Founder & Creative Director, SOLO Eyewear
“We’ve had a very positive experience using KickoffLabs and will be running more campaigns with the platform. But first we’re literally waiting for more product so we can support the next 20,000 subscribers!”
Aref ShehadehCo-Founder, Saha
Trusted by companies big and small







KickoffLabs makes it easy to add over 20 types of viral marketing campaigns to Shopify.
A prize drawing or contest that spreads itself as entrants refer friends.
Leaderboard GiveawaysParticipants move up the leaderboard as they earn points by referring friends or taking other social actions.
Bonus Entry GiveawaysA giveaway drawing where participant odds improve as they earn points.
Purchase GiveawaysPurchases earn entries, so the giveaway drives revenue as well as leads.
Pre-launch WaitlistsLeads move up a launch waiting list by telling friends and taking actions!
Referral WaitlistsMembers skip the line by referring friends — the Robinhood launch mechanic.
Waitlist with a GiveawayA referral waitlist with a launch-day prize draw on top.
Waitlist LeaderboardEveryone sees their place in line and who's ahead of them.
Milestone Reward ProgramsParticipants unlock rewards as they earn points through referrals, purchases, and actions.
Referral Reward ProgramsRefer three friends, unlock a reward — new leads and purchases both count.
Newsletter ReferralsDouble your subscriber base with a referral campaign!
Lead Magnet Opt-insDeliver a download, a coupon code, or an event RSVP in exchange for an email, with share links built in.
Get your referral program running quickly for the viral boost your business needs.