Grow your Klaviyo audience in record time with Waitlist Leaderboard, proven to deliver a viral boost to your marketing. Show every member their position on your waitlist and who's ahead, so referring friends to move up becomes a race worth joining.
Competition encourages your audience to stay active in your campaign as well as increase referrals and actions taken.
Prizes can be awarded for your leads place on the leaderboard and give them more of a reason to stay engaged. Encourage them to refer friends, add their phone number, share posts, and more!
In our experience between 5-10% of leads captured in a product launch convert to customers during the launch phase. Email special offers related to your product or for after the launch to contest participants and add retargeting to expand the reach of your advertising campaigns.
It works well with a competitive audience to that likes to see their ranks improve with rewards for the top finishers at launch.
Engage your list and get a viral boost.
We're flexible. Run it as a hosted landing page, an embedded widget or a popup, or connect a form you already have.
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
<div data-kol-snippet="embedpage" class="kol-embed-page-frame"
data-settings='{"pageID":"YOUR_PAGE_ID"}'></div>
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
<script src="https://b.kickoffpages.com/2.2.0/kol.js" id="koljs" data-campaign-id="YOUR_CAMPAIGN_ID" defer></script>
No code needed. Build the page in our editor and we host it, or publish to your own domain with SSL included. Browse page templates
Let us be your partner. From concept through launch you can count on expert help, strategic advice, and dedicated support.
“I think we drove 30,000 signups just in one week alone! KickoffLabs lets us capitalize on virality, social behavior, and how you make something contagious.”
Rossa ShanksCo-Founder, Great Little Places
“We exceeded our subscriber goal, converting 30,487 new leads… while getting a ton of brand exposure in the process! 98% of people were referred by somebody else via the Viral Boost.”
Dana HollidayCo-Founder & Creative Director, SOLO Eyewear
“We’ve had a very positive experience using KickoffLabs and will be running more campaigns with the platform. But first we’re literally waiting for more product so we can support the next 20,000 subscribers!”
Aref ShehadehCo-Founder, Saha
Trusted by companies big and small







KickoffLabs makes it easy to add over 20 types of viral marketing campaigns to Klaviyo.
A prize drawing or contest that spreads itself as entrants refer friends.
Leaderboard GiveawaysParticipants move up the leaderboard as they earn points by referring friends or taking other social actions.
Bonus Entry GiveawaysA giveaway drawing where participant odds improve as they earn points.
Purchase GiveawaysPurchases earn entries, so the giveaway drives revenue as well as leads.
Pre-launch WaitlistsLeads move up a launch waiting list by telling friends and taking actions!
Referral WaitlistsMembers skip the line by referring friends — the Robinhood launch mechanic.
Waitlist with a GiveawayA referral waitlist with a launch-day prize draw on top.
Waitlist LeaderboardEveryone sees their place in line and who's ahead of them.
Milestone Reward ProgramsParticipants unlock rewards as they earn points through referrals, purchases, and actions.
Referral Reward ProgramsRefer three friends, unlock a reward — new leads and purchases both count.
Newsletter ReferralsDouble your subscriber base with a referral campaign!
Lead Magnet Opt-insDeliver a download, a coupon code, or an event RSVP in exchange for an email, with share links built in.
Get your referral program running quickly for the viral boost your business needs.