The KickoffLabs Blog

This is part two of a 3 part series on copywriting for lead generation landing pages. Part one discussed the type of research you should do and questions to ask yourself before you start writing copy. You can read it here.

This is the first in a three part series on copywriting for lead generation landing pages. The knowledge here has been gained over the last 6 years of hosting some amazing (and some not so amazing) lead generation campaigns. We’ve reviewed thousands of pages, know what works, and when you might want to start over.

This is part 2 of a 2 part series. If you haven’t read Part 1 yet read it first and then come back here.

This is part 1 of a 2 part series. Here is Part 2.

Have old content that’s wasting away? Repurpose that content and create killer opt-in bribes. Here’s how:

Want to go viral? Run a contest. Here’s how running a contest will promote your products and boost your engagement.

Need help writing more persuasive copy for your products? In this post, we’ll discuss 9 effective strategies for selling your products.

Have you optimized your footer for lead conversions? In this post, we’ll tackle the top strategies for turning your footer into a conversion tool.

Have you ever heard of Facebook’s Open Graph protocol? Here’s a beginner-friendly look at what it is and how it can boost traffic and improve conversions.

Looking for tips and tricks to hosting your first webinar? Here’s a comprehensive guide to help you produce the best webinar, even on your first try.