The KickoffLabs Blog

Insights for smarter marketing

Why run a giveaway contest for your online store?

You may see contests other companies are running and wonder how much it is actually doing for their brand. That’s a fair question! So we’ll give you five reasons why a giveaway contest is a good fit for where your business is right now.


Do you want high quality product images for your online store, landing pages, and campaigns but don’t have a big product photography budget or the know-how? Having quality photos of your service/product can raise your sales and interaction by, on average 27% while helping to create brand trust. So where do you start if you don’t have the budget for professional equipment or a product photographer? Here is a basic guide to get you started.

Contest Strategies for Beginners

Before working for KickoffLabs, I was a KickoffLabs user. Here I’ll share my experience with creating a contest for a small business with KickoffLabs along with some key tips to creating a successful campaign as a beginner.

How to Run a Contest to Drive Your Crowdfunding Launch

Crowdfunding is one of the most effective ways to fund a new project or business venture. Basically, it works by raising small amounts of money from a large number of people. In 2015 alone, over $34 billion was raised around the world through crowdfunding, and the numbers have just continued to grow since then.

How to Design the Perfect Contest Landing Page

If you’re using a landing page to promote a viral contest, you might think that designing the page will be easy. A lot of people assume that landing page design is just a matter of throwing some text and images together with the contest details. But it’s actually so much more than that.

How to Minimize Fraud in an Online Contest

Running an online contest is a highly effective way to create new leads. You get more eyes on your content, more opportunities to sell your services and products, and a greater chance to establish a loyal following. The more visits to your site, the better, right? Online contests and giveaways that require referrals are easily the quickest and most efficient way to get more people to your site.