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Referral marketing

Launch a viral giveaway in minutes

Giveaways, waitlists and milestone rewards where every entry, signup and referral earns points, so your audience grows itself.

Trusted by companies big and small

  • Microsoft
  • Web Summit
  • Glowforge
  • Blue Apron
  • Match
  • Betches
  • Nightfood
KickoffLabs in 40 seconds: turn every email into new leads with giveaways, waitlists, leaderboards and milestone rewards
Campaign types

Choose the right kind of viral campaign

Pick a pre-built campaign template or mix and match features to fit your goals.

See all campaign types
Where it runs

How can you run a KickoffLabs campaign?

Four ways to get your campaign in front of the right audience, with integrations for the email tools and site builders you already use.

A hosted KickoffLabs giveaway landing page with a full-bleed coffee photo, the headline and an enter button

No code needed. Build the page in our editor and we host it, or publish to your own domain with SSL included. Browse page templates

Integrations

Add viral referrals to the tools you already use

Push new leads straight to your email provider, and turn your website builder into a viral lead generating machine.

See all integrations
Who it's for

Startups, small businesses, and big-brand marketing teams

All of them have run successful growth campaigns with KickoffLabs.

See the customer showcase
Product launches

Create a pre-launch campaign that captures email addresses and generates buzz.

Viral contests

Run contests with prizes and rewards to engage your list and grow your business.

Waitlist management

Prioritize limited product access with a waitlist where people compete to move up in line.

Newsletter growth

Engage your newsletter readers with referral-based promotions.

Event promoters

Set up viral campaigns for pre-sales and early access to tickets.

Crowdfunding pre-launch

Kickstarter and Indiegogo campaigns earn millions after a viral KickoffLabs promotion.

Trusted. Experienced. Growing.

Thousands of campaigns have run on our platform

See the customer showcase
Leads collected100Macross all of our customers' campaigns.
Actions taken150Msocial actions and referrals that amplified campaigns.
Viral boost50%of customer leads came from KickoffLabs sharing.
More likely43%to convert when a friend made the referral.
Customers say nice things

Don't just take our word for it

Read more customer quotes
“We exceeded our subscriber goal, converting 30,487 new leads… while getting a ton of brand exposure in the process! 98% of people were referred by somebody else via the Viral Boost.”
Dana HollidayCo-Founder & Creative Director, SOLO Eyewear
“We were pleased to find such a powerful viral tool for non-technical people like me. During our 8-week campaign, we captured more than 10,000 leads! There was an incredible response and sales went faster than we expected.”
Bailey NelsonCommunity Manager, Glowforge
“I think we drove 30,000 signups just in one week alone! KickoffLabs lets us capitalize on virality, social behavior, and how you make something contagious.”
Rossa ShanksCo-Founder, Great Little Places
We've been at it for over 12 years

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Try KickoffLabs for free

Get your referral program running quickly for the viral boost your business needs.