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KickoffLabs On Growth

Always be learning as we share our own stories and interviews with successful startups and marketing experts.

How do you launch a new product line at your company?

Dana is the co-founder and creative director at Solo Eyewear. In anticipation of a Kickstarter campaign for their latest product SOLO Eyewear used KickoffLabs to power a referral rewards campaign which gathered more than 30,000 new email leads with a 98% viral boost!

What if 65% of your leads came from referrals?

I interviewed a founder who cut his teeth marketing for HelloFresh and recently completed a successful prelaunch on KickoffLabs gathering over 18,000 emails with a conversion rate over 50% and a viral boost of 65%. Learn how!