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Unbounce vs KickoffLabs

Unbounce vs KickoffLabs: why not both?

KickoffLabs doesn't force you to use any specific website or landing page builder, including ours. With Unbounce and KickoffLabs you don't have to choose: you can use both together in harmony.

So why use both? Unbounce has a great landing page builder, while KickoffLabs focuses on creating engaging online contests.

No credit card required to get started.

KickoffLabs AnyForm bridge settings: enable AnyForm, pick the form, choose the after-signup behavior and copy the install script
Quick answer

What are the big differences between KickoffLabs and Unbounce?

At KickoffLabs we make it quick and easy to build contest pages and add your contests to existing sites. Unbounce is a powerfully intuitive landing page builder. It helps you create your page's smart copy and overall look, but it doesn't focus on contests or lead engagement.

If you're looking for an easy way to generate leads, get the word out about your product, or just run an awesome contest while tracking success and communicating with your customers, we're here to help. That doesn't mean you have to choose between our platform or theirs. If you're happily using Unbounce, keep it up. We can work together.

Contest mechanics

Why add contest mechanics to your lead generation

We want your campaign to feel cohesive with your current brand, so if you're more comfortable using smart copy made on Unbounce, use it. We think our platforms work together for the ultimate copy and contest experience.

Gain 35% more leads through sharingEvery signup gets a referral link to bring in friends.
Identify influencersSee which leads are driving your growth.
Create engagement opportunitiesGive leads actions to take after they sign up.
Reward leads, not ad platformsReward leads for engagement rather than paying Google a big ad spend.
Easy integration

Add KickoffLabs to your Unbounce pages

We have plenty of resources to get you on the right track, and you can ask us questions any time.

If you want to keep your own forms, our AnyForm solution turns any landing page into a KickoffLabs signup form or page, and you keep total control over the look of your form. That's an important option when you're making the most of the KickoffLabs and Unbounce duo.

Learn how to set up your Unbounce AnyForm and Contest Box:

Unbounce integration: AnyForm Unbounce integration: Contest Box Embedding a Contest Box on Unbounce About AnyForm for Unbounce

The best part: you can try setting this up today with a free account.

An Unbounce landing page with a KickoffLabs Contest Box showing ways to earn more entries
Support

How we create an amazing customer support experience

We provide as much support as we can, because every campaign is unique and deserves to succeed. Here's what you get with KickoffLabs.

Concierge setupConcierge custom domain setup and script installation help.
1:1 onboardingEnterprise plan customers can schedule a personal 1:1 onboarding call to get started and answer questions.
Best-practice feedbackFeedback so you know you're following best practices. We've been doing this since 2011 and we're always happy to lend our two cents.
Done-for-you services“Done for you” services get your campaign off the ground quickly so you can focus on your product and other marketing tasks.
“I was already in talk with other referral companies. What impressed me the most about your company was the responsiveness from your support team. I was impressed, and then decided to sign up with you guys.”
Ashob · KickoffLabs customer
Beyond landing pages

What KickoffLabs adds to your Unbounce pages

Create engagement beyond landing pages

Landing page builders like Unbounce are great at what they do. You can create any number of landing pages to collect leads or put up basic sales pages. What they can't do is drive engagement on your mailing list.

That's where KickoffLabs comes in. KickoffLabs is all about marketing campaigns that drive engagement and create a stronger connection to your brand. You can even turn existing landing pages into engaging contests with our AnyForm and Contest Box solutions.

About AnyForm
A KickoffLabs Contest Box listing ways to earn points: tell your friends, visit on Facebook, visit the store, watch a video

Unparalleled flexibility with our page builder and AnyForm

We offer a page builder where you add, remove and restyle sections instead of fixed layouts. Or bring your own HTML. Or use our popups on your site. Or even use another landing page builder you prefer. Our AnyForm solution turns any landing page into a KickoffLabs signup form or page, and you get total control over the look of your form.

Mix and match different contest types, or add a random prize to a reward level campaign with a leaderboard. Every reward is up to you, and we offer many types of campaigns.

KickoffLabs works for non-technical marketers and for those with some tech expertise who want to work more directly with our viral boost APIs. We aim to combine simplicity with flexible solutions for the most demanding brands.

“I started using Instapage and other WordPress plugins but it wasn't flexible enough for what I wanted (e.g. their pre-built pages were not flexible enough and to embed on my own page was too difficult for me to do myself).”
NicolaKickoffLabs customer
KickoffLabs page designer editing a sweepstakes signup page with a hero image, headline and entry form

Boost sales with a Shopify purchase reward campaign

We help you reward the word-of-mouth referral sales you get on Shopify, turning every customer into a potential affiliate with rewards.

Landing page builders track the emails collected. We track and reward people for referring friends who make purchases. We make it simple to email referral links to all of your existing customers and encourage them to keep telling their friends and driving your sales. Your customers earn points or contest entries as they spend money or get their friends to buy something.

Learn more about Shopify purchase reward campaigns

SMS support for text-based sharing and automatic text replies

Create contests people can enter from their phone. When they sign up with their phone number, they opt in to receive text notifications from your business.

Create viral campaigns with entertaining contests, make your fans even happier, and get more phone numbers as they share. It's a win-win.

Learn more about our SMS features
A lead texting a referral link to a friend, with an automatic text reply

Create the ideal contest experience for your customers

Give your campaign a viral boost with a more complete setup, whether you've got a custom design, want to mix and match campaign types, turn customers into affiliates, or want a pricing model that scales up and down with your needs.