By Josh Ledgard
A lot of you have been using KickoffLabs campaigns to run amazing referral contests. In these contests you are picking the winner based based on how many people they have referred.
This strategy works because it engages your audience in a fun competition and gives everyone incentive to invite friends into your audience.
But how do people who are participating in these contests know where they stand?
How do they know if they are in the top 10 or how many more referrals they need to get in?
What if you had a leaderboard that everyone could see and use to track their progress?
We’ve created new thank you pages that do exactly that. These new landing page templates let people see where they stand in relation to the leaders and use the sharing tools to invite more friends. This way they can easily track how their rankings have improved.
To setup a contest with a leaderboard simply:
You can also see the full leaderboard by looking at your list of leads and sorting it by contest scoring as shown here:
By default we’ll score your leaderboard by the number of referrals that someone has sent to your contest. A Business level account will allow you to customize the scoring.
On your campaign dropdown choose “Contest Scoring”:
Let us know if you have any feedback on these features by emailing firstname.lastname@example.org!