KickoffLabs Blog:

Don’t quit your day job… yet

By Josh Ledgard

Apr 21st, 2011

Don’t let your day job get in the way of your dreams. At KickoffLabs we’re building something awesome that we wished we had when we had day jobs… A simple service to sign up potential customers and help you work with them while you are building a product.

Scott and I talked all the time about product and business ideas we thought would be cool. But talking to each other was never going to help zero us in on something that would be successful. Selling batman costumes for dogs might be a real winner… But the question is how many people would even pay you their attention for that idea?

I had a spreadsheet of ideas like this when we realized what we really needed was a way to create a landing page for a few of them and see which ones got the most interest from people that would pay us money. Then we needed a way to work with those customers and refine our product for a real launch. That was the genesis of KickoffLabs. Something to you Kickoff and run a product lab together in one package.

Not every concept will make our launch, but the customer list we’re building today will help us determine what’s next.

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