Posts Tagged: customer

How To Growth Hack A Conference

Scott and I (the founders of KickoffLabs), recently got back from Las Vegas… WOOT! But it’s probably not what you think… There really wasn’t any of this going on: What we were actually in Vegas for was to attend the awesome #MicroConf, a two-day conference focused on self-funded startups that are bootstrapping a business. A… Read more »

Use Customer Data as Merge Tags in KickoffLabs Email Marketing

You’re asking customers for their name, email address, and favorite color. You want to use that information to personalize your email responders and newsletters sent with KickoffLabs. We’ve now make this much simpler. Below our email editors you’ll see a list of replacement tokens you can leverage based on the information you are collecting. We… Read more »

Where’s your cookie?

Last week I stayed at a Hampton Inn and Suites. One of their perks is “cookie hour” whereby they have fresh baked cookies in the lobby from 8-9pm. It doesn’t get much better than than walking in from a long snowy day of traveling and finding yourself a fresh baked cookie. On my last night… Read more »

Customers will be hopping into your store with Kngroo

Groupon made targeting small businesses popular for startups again.  Even if their big IPO flops they’ve created an anti-walmart “I’m going to target the little guy” mentality and that’s exciting. One startup that’s targeting the “little guy” is Kngroo.  This is their story in their words.   1. Tell us about Kngroo Kngroo emerged from… Read more »

Swappist is an anti-scalper secondary ticket market

There is a huge future in the “barter-economy” and I’m rooting for Emily Kramer to be a big part of that future with Swappist. Here is their story.  1. Tell us about swappist? Simply put, Swappist is an anti-scalper secondary ticket market.  In friendlier terms, Swappist is a community of music fans who buy and sell… Read more »

Writing a good auto-responder to say thank you

When someone signs up for your site/service/list you get a second chance to make a first impression… But how should you use it? Here are some general guidelines and a good example from a KickoffLabs customer. 1. Say thank you – You just got paid with someones attention. Show some gratitude. 2. Add some personality… Read more »